The Seller Representation/Listing Agreement

January 4, 2022


Guaranteeing You the Very Best in Real Estate Service

When it comes to just about every kind of contract, signing on the dotted line makes us all a little bit nervous.

When buying a home, most people are aware they sign a Buyer’s Agreement with a REALTOR®. There is, however, an agreement that REALTORS® ask their home selling clients to sign. It’s an agreement that works in favour of sellers, guaranteeing the very best in real estate service.

The Real Estate Council of Ontario (RECO), a public agency formed to protect consumers and regulate the industry, introduced guiding principles mandating that REALTORS® ask their clients to sign a Written Representation Agreement at the earliest possible time.

When choosing representation, home sellers have the option to sign either a Seller Representation Agreement or a Seller Customer Service Agreement.

The Seller Representation Agreement signifies that for a designated period of time, the seller has engaged a specific REALTOR® firm to work exclusively on his or her behalf at selling a property. The agreement confirms the REALTOR®’s commitment to make his or her best efforts for the seller.

By signing the Seller Customer Service Agreement the seller acknowledges the Broker has provided him/her with written information explaining agency relationships including Seller Representation, Buyer Representation, Multiple Representation and Customer Service.

For more information on this important subject, call me or click this link to visit this topic on the Real Estate Council of Ontario (RECO) website.

The term REALTOR® is designated to those who have chosen to belong to local, provincial and national real estate associations, agreeing to adhere to a strict code of professional standards that ensures the highest levels of service and integrity. In Toronto, local REALTORS® belong to the Toronto Regional Real Estate Board, Canada’s largest real estate board, serving more than 56,000 Members.